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Sources list for DIFFERENCES BETWEEN MARKETING ORIENTED BUSINESS PHILOSOPHY AND SALES ORIENTED BUSINESS PHILOSOPHY:

The Differences Between Marketing, Advertising, and Public Relations.(Industry Trend or Event) OfficeSolutions; 12/1/2000; Hart, Rebecca
Church Business

Waller, Matthew A, Dabholkar, Pratibha A, Postponement, product customization, and market-oriented supply chain management, Journal of Business Logistics, Oak, Brook, 2000
Global Logistics

Statism by Stealth? Market Orientation in British Higher Education. Retrieved 11 August, 2005, from the World Wide Web http://www.utwente.nl/cheps /documenten/susutheisens.pdf Statism by Stealth? Market Orientation in British Higher Education. Retrieved 11 August, 2005, from the World Wide Web http://www.utwente.nl/cheps /documenten/susutheisens.pdf
Marketing UK Higher Education

Ellett, John. About/ Best Practices Center, Results Oriented Integrated Marketing the Dell Way. Retrieved 27 July, 2005, from http://www.nfusion.com/about/best_practices /Results-Oriented_Integrated_Marketing.html Ellett, John. About/ Best Practices Center, Results Oriented Integrated Marketing the Dell Way. Retrieved 27 July, 2005, from http://www.nfusion.com/about/best_practices /Results-Oriented_Integrated_Marketing.html
The IBM Computer Business

Varadarajan, P.R. & Menon, A. (1988, July). "Cause related marketing: A co alignment of marketing strategy and corporate philanthropy." Journal of Marketing, 52: 58-74
Cause-Related Marketing

 

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